You might have seen these ads around town: it’s a new campaign from Langara College, which focuses on their connection to transit. (They’re on a Canada Line stop: Langara-49th!)
As we all know, transit connections can bring great value to the destinations they serve. So when a transit connection means so much that someone plasters it all over town… well, let’s just say we’re pretty pleased. Langara, we’re glad you’re so excited about the new stop!
Also, in light of this campaign, somebody in our planning department also sent me a snapshot of a similar ad in Portland, Oregon.
Here it is at right – click it for a larger version!
The ad is for the Bridgeport Brew Pub on the Portland streetcar line, and I love how they’ve integrated the whole line into the story… yes, the final destination of “Beervana” is indeed the Brew Pub itself.
So, hats off to TriMet in Portland, too — job well done in providing great transit connections, everyone :)