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Translink Buzzer Blog

[CLOSED] Listen and take this poll to choose the best Morgan Freeman Tap to Pay announcement on transit!

In light of information we’ve learned through news stories on May 24, 2018, of serious allegations against actor Morgan Freeman, TransLink has decided to pause his voice announcements as part of a VISA ad campaign on the transit system. We will be reaching out to VISA to discuss further.

– TransLink Media Relations

If you’re of the 35% of poll respondents who opt not to listen to anything while traveling on transit, you’ve likely heard a familiar voice during your commute. In celebration of Tap to Pay launching on May 22, 2018, you will now hear Morgan Freeman welcoming SkyTrain and bus riders into Vancouver by sharing some fun facts, etiquette reminders and a heads up that you can now Tap to Pay with your contactless Visa and Mastercard credit card or Apple Pay, Samsung Pay, and Google Pay at Compass Card readers across the system.

If you’ve missed his characteristic charm over the announcement, listen to all of the recordings below and take part in our poll by letting us know which is your fave!


Which Morgan Freeman announcement is your fave?

  • Butter Tarts (40%, 86 Votes)
  • Feet on Seat (14%, 30 Votes)
  • SkyTrain Doors (13%, 27 Votes)
  • Sushi (11%, 24 Votes)
  • Stanley Park (6%, 12 Votes)
  • Tapping Out (5%, 11 Votes)
  • Headphones (4%, 9 Votes)
  • Exit Rear (3%, 6 Votes)
  • Lost Items (2%, 4 Votes)
  • Platform (2%, 4 Votes)
  • Smoking (1%, 2 Votes)

Total Voters: 215

For more on Tap to Pay, check out our website
Author: Sarah Kertcher


  • By Todd S, May 23, 2018 @ 1:53 pm

    Great, Visa advertising embedded in what should be *public* service announcements–not corporate advertisements.

  • By Dave, May 23, 2018 @ 2:59 pm

    Mastercard adds will be next

  • By J, May 23, 2018 @ 2:26 pm

    Wow. These are just Visa ads. They’re terrible. I don’t want to have to listen to ads on transit.

  • By Chris Coulson, May 23, 2018 @ 3:12 pm

    Why is there no “please move to the back of the bus” announcement? People would listen to Morgan Freeman!

  • By Ryan, May 24, 2018 @ 10:43 am

    I think it is disgusting that they are slamming us with more ads in public transit. How much did visa pay for this campaign? Will we have announcements coming from Ronald McDonald next? Maybe our politicians could start paying for promotional messages on the train as well?

  • By Len, May 24, 2018 @ 8:50 pm

    Morgan the molester…

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